Timeswoman Katherine Seelye pursues the "General Betray Us" discounted ad puzzle and delivers a great laugher. Times spokeswoman Catherine Mathis explained to Ms. Seelye why there was no bias displayed by the ad department when they gave a discount to MoveOn:
The newspaper had maintained that it charged MoveOn the same “standby” rate of $64,575 that it charges all advocacy groups for full-page, black-and-white advertisements that can run anytime in a seven-day window. But the newspaper’s spokeswoman, Catherine Mathis, was quoted Sunday by The Times’s public editor, Clark Hoyt, as saying an advertising sales representative had “made a mistake” in granting the discount.
The sales representative should have charged $142,083, she said, because MoveOn wanted the advertisement to run on a specific day — Monday, Sept. 10 — and was therefore not entitled to the “standby” rate.
In a follow-up interview yesterday, Ms. Mathis declined to comment on how the original mistake occurred or how it came to light.
Asked if the sales representative was sympathetic to MoveOn or was unaware of the pricing policy, Ms. Mathis said: “The salesperson did not see the content of the ad at the time the rate was quoted. There was no bias.”
No bias! Because the sales rep had no idea at all which side of the issue MoveOn was taking!
The story reprises a bit of the background:
MoveOn.org said yesterday that it paid The New York Times $77,508 after the newspaper revealed that its advertising department had undercharged the organization for an advertisement that ran two weeks ago and proved controversial.
Many critics, including some of the Republican presidential candidates as well as Vice President Dick Cheney, had accused the newspaper of giving subsidized rates to MoveOn, a liberal antiwar organization, out of sympathy with its views. The advertisement challenged the credibility of Gen. David W. Petraeus, commander of the American forces in Iraq, and asked whether he should be called “General Betray Us.”
However, the Times Public Editor stirred the pot last Sunday, as Ms. Seelye explains:
The newspaper had maintained that it charged MoveOn the same “standby” rate of $64,575 that it charges all advocacy groups for full-page, black-and-white advertisements that can run anytime in a seven-day window. But the newspaper’s spokeswoman, Catherine Mathis, was quoted Sunday by The Times’s public editor, Clark Hoyt, as saying an advertising sales representative had “made a mistake” in granting the discount.
For some odd reason Ms. Seelye mentions the criticism of the ad and/or the Times from the right (President Bush, Rudy Giuliani and Dick Cheney are named, as well as "some of the Republican presidential candidates"), but she neglects to mention that the Senate voted by 72-35 to condemn the ad. Since Joe Biden, Elizabeth Edwards and eventually even Hillary Clinton spoke out against the ad, one might say we have achieved a rare bipartisan consensus here, although Ms. Seelye didn't notice it.
But there is no liberal bias at the Times. Glad they cleared that up.
Link to the Seelye piece?
Here.
The standby ad could have possibly been printed on the day in question, according to the standby agreement, although it does seem to be too much happy coincidence.
Whether it could've or not, it's obvious from the ad that they needed it to run on that particular day. The last line reads
And that, by definition, ain't standby.Posted by: Cecil Turner | September 27, 2007 at 10:17 AM
If I hear one more time how Petraeus should be able to answer the tough questions, I'm going through the tv screen. Of course he should be able to answer the tough questions. He did answer the tough questions. What I want to know is what the hell this add has to do with answering tough questions?
Posted by: Sue | September 27, 2007 at 10:22 AM
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Posted by: Sue | September 27, 2007 at 10:22 AM
Bostonian,
Thanks. I'm not surprised. LOL
Posted by: fdcol63 | September 27, 2007 at 10:31 AM
Thomas Lifson and Christofer Alleva point out some cheerful probable outcomes from Junior's malfeasance. It would be absolutely delicious if Junior's admitted incompetence drew the wrath of SarBox down on the Times. Given that the rating agencies are under the microsope at the moment, will Fitch get up the nerve to call junk, junk?
Lifson comes back with some possible outcomes in a piece at Real Clear Politics. I can't say that Nanny Bloomberg replacing Junior gives me a thrill. I'd rather see Soros in there. The man has never run an actual business yet and the thought of him at the helm as the ship goes down is almost as cheering as Junior sitting in a corner office doing crossword puzzles.
Posted by: Rick Ballard | September 27, 2007 at 11:03 AM
Or corner cell creating them.
=====================
Posted by: kim | September 27, 2007 at 11:11 AM
If you are interested, John Edwards is having a little debate at noon with himself and you, if you wish on my space:
http://www.myspace.com/election2008
I can't think of a thing I'd like to ask John Edwards.
Posted by: Jane | September 27, 2007 at 11:24 AM
"The New York Times is an enormous force in the news business today because, from the beginning, it has aimed so high. In his very first editorial, proprietor Ochs pledged in 1896 "to give the news impartially, without fear or favor, regardless of any party, interest or sect involved." For more than a century, the Times has striven to maintain the delicate tension between innovation and even-handedness that the prescription implies."
And?
Posted by: PeterUK | September 27, 2007 at 11:29 AM
this smells like a big policy change among the Democrats.
Sorry to disagree but Democrats dont do big policy changes unless it involves raiding your wallet. Book it.
Posted by: Gmax | September 27, 2007 at 11:30 AM
"I can't think of a thing I'd like to ask John Edwards."
I can,how does a man of your age keep your hair so full and bouncy? Is it lucky hormones?
Posted by: PeterUK | September 27, 2007 at 11:31 AM
Actually someone who has myspace IM should ask him about this: "Iowa foreclosures tie in with Edwards' link to subprime lending" - Des Moines Register
Posted by: Jane | September 27, 2007 at 11:46 AM
Yeah I'm not so sure to claim bias here in this case, even though I think the NYT has shown bias in their editorials. I used to know someone who worked in an ad agency and placed (not quite so big) ads in the NYT. And I know if you have an ad of any decent size, the ad reps will sell their right arm and their first born to get you in, whether it's an ad on politics or used cars. Especially if you are a first time advertisers. The quoted rate is not anywhere near where you have to pay once all the deals are worked through, and that pretty much is the same for anyone. So they would have to show many cases in the past where similar deals were not offered to conservative ads.
Posted by: sylvia | September 27, 2007 at 04:45 PM
Thanks CT for the catch on the "last line" above.
What is so completely obvious now is that your point it was missing from the Times denial of bias.
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